*New Collection
Christian Louboutin Spring/Summer 2024
A Digital-Real Fusion at The Loubi Show
written Sarah Arendts
Nestled within Paris's historical heart on September 28th, the Grand Amphitheatre of La Sorbonne pulsated with fervent anticipation. The Loubi Show beckoned, marking Christian Louboutin's foray into the harmonious blend of reality and virtuality for the Spring-Summer 2024 showcase.
Embracing the synergy between iconic design and state-of-the-art technology, Louboutin enlisted the visionary genius of Belgian-Moroccan choreographer, Sidi Larbi Cherkaoui. Together, they choreographed a mesmerizing dance of light, shadow, and fluid movement that transcended the traditional ramp.
But the spectacle didn't end there. German-Persian digital artist, Tobias Gremmler, amplified the narrative with virtual avatars that mirrored Louboutin's emblematic Red Sole. These avatars, emerging from kinetic screens, wove an intricate dance with the live performers. The performance's pièce de résistance was undoubtedly the trailblazing Viktoria Modesta.
Her evocative presence, coupled with Louboutin-crafted custom shoes and her signature spike prosthetic, added layers of depth to an already multi-dimensional presentation.
Sixteen adept dancers, their silhouettes juxtaposed against autonomous LED walls by Aumovis, enhanced the visual feast. Guided by algorithmic genius, they moved in harmony, presenting a symphony of human and machine.
A touching Arabic love poem, paying homage to Louboutin's Egyptian roots, provided the evening's soulful soundtrack. Live piano and the haunting tones of the Cristal Baschet musical instrument enriched this auditory journey.
As the performance culminated, guests transitioned to the Grand Salon. Here, Louboutin's Spring/Summer 2024 collection levitated within crimson niches, set against chrome mirrored boxes. This gallery, reflecting infinite optical illusions, captured the essence of Louboutin's ethos: ethereal beauty grounded in tangible luxury.
Soft pastels, radiant florals, sparkling crystals—Louboutin's 2024 line promises unparalleled elegance and innovation. Whether it's the MISS JANE ballerina in shimmering laminato leather, the exquisite GINKO pumps adorned with gold Ginko leaf motifs, or the glamorous CONDORA QUEEN PLUME festooned with feathers and strass, each piece is a celebration of artistry.
Christian Louboutin
Women Spring/Summer 2024
Christian Louboutin's Spring/Summer 2024 collection, available both online and in stores, promises a digital-real experience like no other.
A celebration, a sensation, a revelation—this is one digital dive into fashion's future you won't want to skip.
credits
SS 2024 (c) Christian Louboutin