Valentino *Pavillon des Folies

VALENTINO SS25
*Theatrum Mundi

written SARAH ARENDTS

Valentino SS25 moves beyond the realm of fashion, unfolding as a staged delirium where beauty performs in its purest form.

Alessandro Michele constructs a world where nothing is static, garments exist in flux, and identity bends toward theatrical excess. The collection channels movement—not as a metaphor, but as a tangible force. Fashion, in its essence, is a construction. Here, it is also a deconstruction, an invitation, a distortion.

Valentino
SS25 Campaign Pavillon des Folies

Each campaign frame is a performance, captured through Glen Luchford’s lens. Fabric rustles, lace distorts, silk drapes and clings with the inevitability of a script already written. The past lingers in embroidered surfaces, but the gesture is present, immediate. Rooms, once confined, stretch into liminal stages where models become vessels of transformation.

The cast moves through this imagined theater with the quiet tension of something unscripted. Jonathan Kaye’s styling sharpens the characters: punctuated silhouettes, lace gloved hands, the weight of a brocade, the sharp punctuation of a heel bow-tied in velvet.

The maison’s codes thread through the composition, but the script shifts. The stage is the Pavillon des Folies, a place without fixed identity, where beauty acts as a force, not an object. Alessandro Michele directs, but the narrative unfolds as an open-ended provocation.

Valentino
SS25 Campaign Pavillon des Folies

Louis Vuitton *LV BIKER

LV BIKER
*New Signature in Soft Power

written MONICA DE LUNA

A rebellion in leather. A manifesto in motion. The LV BIKER bag, unveiled in Louis Vuitton’s Spring-Summer 2025 collection, rewrites the language of luxury accessories. Designed by Nicolas Ghesquière, this latest signature piece channels the paradox of soft power—a force both undeniable and fluid, strength disguised in elegance.

The LV BIKER is a study in movement and form. Inspired by the silhouette of a classic biker jacket, its foldable construction reflects Louis Vuitton’s heritage of craftsmanship, shaping a new expression in design. With its supple structure and precise detailing, this bag embodies a distinct presence.

LOUIS VUITTON
Making Of

LOUIS VUITTON
LV BIKER Bag SS25 Collection

Introducing Pixel lambskin leather, an innovation in texture and tone. A meticulous layering process deepens the grain, giving the bag a two-toned effect that shifts under the light—an illusion of depth, a whisper of movement. Available in a spectrum of urban hues, from Pixel Noir to Dark Denim, Pixel Grège to Nano Noir, each variation speaks in its own frequency.

The LV BIKER thrives in transition. A dynamic interplay of straps and handles allows for multiple identities—worn as a clutch, draped over the elbow, slung across the body. A shape-shifting companion that adapts to the rhythms of the wearer, asserting itself in every iteration.

Heritage meets future. Trunk-making savoir-faire collides with contemporary utility. The LV BIKER bag, available in stores from February 22, 2025, challenges convention and refines rebellion. Three sizes. Infinite ways to wear.

LOUIS VUITTON
LV BIKER Bag SS25 Collection

LOUIS VUITTON
Runway

Louis Vuitton *Tambour Alchemize

Louis Vuitton Tambour
*Time Forged in Stone

written AMANDA MORTENSON

Louis Vuitton orchestrates time. The Tambour High End collection—now expanded with two audacious new iterations—embodies the synthesis of engineering and artistry. This is material mastery, savoir-faire expressed through horology.

Two watches. Two philosophies. A 40mm yellow-gold Tambour with a dial sculpted from Brazilian onyx, anchored in a bezel of saffron sapphires. A platinum Tambour, gradient-lit with rubies and sapphires, an explosion of calibrated color that reshapes the idea of the spectrum. Both operate in extreme limitation—only 30 and 50 pieces respectively. Their creation follows a meticulous process that dictates its own rarity.

Louis Vuitton
Tambour High-End Rainbow Session

For the first time, the Tambour embraces hard stone, elevating Brazilian onyx to an object of precision. Twelve individual segments form the dial’s minute ring—each piece drilled, polished, and adjusted under a near-zero margin for error. A slip, a scratch, a miscalculation? Start over. The luminous baguette-cut saffron sapphires carry a coded language, drawn from a 1911 Louis Vuitton trunk in Vuittonite yellow. Timekeeping here manifests as storytelling.

Platinum resists. It refuses to be easily shaped, demanding 30% more machining time than its gold counterpart. The result: a case of extreme density and weight, its brushed and polished surfaces absorbing and refracting light. Encircling it, a spectrum of 59 meticulously sourced corundum gemstones, their color transition seamless—no jarring breaks, no discord. From the high-energy fuchsia rubies of Mozambique to the deep greens and violets of Sri Lanka, this is color as movement, gradient as narrative. Even the caseback whispers exclusivity—a single 1.6mm saffron sapphire, a hidden marker of the watch’s platinum identity.

Within both pieces beats the Calibre LFT023—the first proprietary three-hand movement of La Fabrique du Temps Louis Vuitton. Aan exhibition of savoir-faire: Geneva Chronometric Observatory-certified accuracy (-4/+6 seconds per day), a 22K rose gold micro-rotor carved with the Louis Vuitton monogram, a barrel adorned with the maison’s signature flower motif. 50-hour power reserve. 31 colorless sapphires embedded for reduced friction. Precision and poetry, without compromise.

Louis Vuitton
Tambour High-End YG ONYX Front

Louis Vuitton’s Tambour High End collection manifests as an expression of material truth. Time, sculpted in precious stones and metals, takes on permanence. 30 yellow gold. 50 platinum. The countdown has already begun.

McQueen SS25 Campaign

McQueen SS25
*The Banshee's Unrelenting Cry

written MONICA DE LUNA

Llansteffan Castle, weathered and elemental, carries the weight of centuries. The McQueen Spring/Summer 2025 campaign unfolds within its walls, where shadows and movement intertwine.

Directed and shot by Glen Luchford, the imagery captures an unsettling presence, raw and electric. Seán McGirr channels the banshee, an ancient force woven into Irish folklore. A figure neither seen nor ignored, she moves with intent, her voice uncontained.

McQueen SS25 Ad Campaign
seen by GLEN LUCHFORD
creative directed SEÁN McGIRR

“She embodies a sense of strident self-expression that resonates now,”

Seán McGirr

Fabric carries the weight of mythology. Tailoring shifts its structure, fabric unravels—cobweb lace, pleated chiffon, silk creponne, and shredded silk organza. Silvered grey and ivory set the tone, punctuated by bursts of yellow and orange. Accessories manifest as relics; jewelry holds the presence of something once whispered and now declared.

Movement defines the collection. Figures navigate castle corridors and windswept shores, their silhouettes precise, their presence unwavering. Meshach Henry directs each motion with a purpose that transcends choreography. Hair carries the air’s charge, makeup enhances the stark clarity of the vision—Gary Gill and Daniel Sallstrom sculpt forms that resist containment.

Sound shapes the atmosphere. The post-punk resonance of Heartworms’ Consistent Dedication cuts through the visual landscape, its synths and vocals channeling something instinctual. The score becomes an extension of the campaign’s pulse, threading itself through each frame.

McQueen SS25 moves with force. The banshee does not linger. She calls forward.

Porsche Design x Orlando Bloom

Orlando Bloom Joins Porsche Design
*The Art of Precision

written MONICA DE LUNA

A lineage of engineering distilled into the hum of an engine, the balance of a curve, the whisper of a second hand sweeping across a dial.

Orlando Bloom steps in as an ambassador, a presence that reflects precision, heritage, and an unapologetic pursuit of excellence. Porsche Design unveils its latest collaboration, embodying its core values in design and craftsmanship. Orlando Bloom becomes a part of this legacy. The campaign unfolds in a palette of obsidian black and sleek titanium, a nod to the Chronograph 1 – All Black Numbered Edition, an evolution of the 1972 design.

Porsche Design
Orlando Bloom, Brand Ambassador

Bloom, a Porsche devotee, moves with intention. "Porsche is a lifestyle," he reflects. "It’s innovation meeting performance, meeting legacy."

The Porsche Design P'8478, first released in 1978, features interchangeable lenses, featherweight titanium, and precision-cut curves. It adapts effortlessly to changing conditions.

"Style is personal," Bloom says. "Authenticity is everything." His choices reflect a commitment to timeless design. Accessories are essential elements of his wardrobe, particularly when they merge function and elegance. Watches and eyewear are more than complements; they shape the way one interacts with the world. The Chronograph 1 – All Black Numbered Edition is at the heart of this campaign. A timepiece that encapsulates decades of design mastery. Conceived in 1972 and modernized in 2022, it bridges generations of engineering. Its monochromatic aesthetic is a study in focus and precision. Handmade in Solothurn, Switzerland, it stands as a testament to Porsche’s seamless fusion of Swiss craftsmanship and automotive ingenuity.

Beyond timepieces, the collaboration highlights Porsche Design’s eyewear. The P'8478 model, a pioneer of modular lenses, remains an icon. Designed by F. A. Porsche, its quick-release mechanism and durable titanium frame provide adaptability and refinement. A vision crafted for the dynamic.

For Bloom, this partnership aligns with his appreciation for innovation and legacy. As a long-time Porsche enthusiast, his connection to the brand extends beyond admiration. It’s a shared understanding of how aesthetics, function, and history converge. Stefan Buescher, CEO of Porsche Lifestyle Group, affirms this synergy: "Orlando Bloom embodies our values of authenticity, style, and a passion for perfection. His global presence strengthens Porsche Design’s resonance with an audience that values excellence."

Porsche Design

Porsche Design

Porsche Design remains committed to timeless innovation, and Bloom steps into this world as an extension of that ethos. A fusion of design and purpose, movement and precision. The Chronograph 1 is worn because it functions with mastery. The sunglasses because they are an optical evolution. This is Porsche Design—where every detail serves a greater vision.

HOKA New Speed Loafer 2025

HOKA Speed Loafer
*A Study in Motion

written MONICA DE LUNA

A design distilled to its purest form, cut to the rhythm of those who move with intention.

HOKA shifts the landscape once again. The Speed Loafer emerges as a sharp statement in movement, fusing a forward-thinking silhouette with the unmistakable energy of the brand’s signature engineering.

HOKA
Speak Loafer

Footwear, in its truest essence, is architecture in motion. The Speed Loafer manifests this ideology through sculpted contours and an unwavering focus on function. Precision-stacked layers of EVA foam deliver a sensation that pulses between structure and fluidity. The silhouette, clean yet assertive, lands with the clarity of a blueprint drawn for kinetic expression.

The upper—a seamless convergence of form and breathability—eliminates excess. A single stroke of engineered materials, composed to contour. Slip-in ease translates to uninterrupted motion, making the transition between states effortless.

HOKA’s DNA hums beneath the surface. The Speed Loafer carves out space for movement, where stability does not compromise agility. The midsole, sculpted for response, amplifies each step with a balance that speaks to both precision and instinct. Every element, from the minimalistic structure to the considered weight distribution, channels a philosophy of forward propulsion.

This release reframes versatility through a sharper lens. Urban rhythm or off-grid escapism, the Speed Loafer adapts to the moment without hesitation. A visual language that aligns with an audience attuned to dynamic design, it defies expectations without the need for embellishment.

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ALSO READ

From Form to Function with On *The Body Is Art Training Campaign

HOKA’s latest drop extends an invitation—not just to wear, but to move. The Speed Loafer is now available through selected retailers and online, existing at the intersection of motion and intent.

step inside at hoka.com

RIMOWA and Rick Owens

PATINA + POWER
*RIMOWA x Rick Owens Collaboration

written AMANDA MORTENSON

Travel has a new edge. The RIMOWA x Rick Owens collaboration introduces a suitcase that reshapes the language of movement.

The Original Cabin Bronze emerges from the hands of two visionaries, each committed to pushing the limits of material and meaning. At its core, the collaboration fractures the traditional notions of luxury. Rick Owens’s unmistakable aesthetic—dark, unapologetic, and raw—melds with RIMOWA’s century-long mastery of aluminium craftsmanship. The bronzed exterior, achieved through a meticulous pigment process, becomes a surface alive with its own imperfections and evolution.

RIMOWA x RICK OWENS
Michèle Lamy seen by Matteo Carcelli

“I wanted the outside finish to recall a bronze from Giacometti or Serra, and I wanted the interior to feel like the touch of a black leather glove.”

Rick Owens

Inside, Owens alters the language of travel interiors. The fully leather-lined design—a first for RIMOWA—invitates to engage with texture. The aluminium shell merges seamlessly with Rick Owens’s leather, creating a unified tactile experience. Flex Dividers, reimagined in this material, showcase Owens’s meticulous craftsmanship, redefining their function within the space.
The inclusion of a handcrafted luggage tag in coarse, hair-on cowskin disrupts the polished sheen of modernity. It speaks of primal connection, of an object meant to be held and experienced. Owens’s choice of material shifts the narrative from travel as convenience to travel as ritual.

Branding is minimal, emphasizing subtlety and intention. The emblems of both RIMOWA and Rick Owens whisper rather than announce, etched subtly into the surfaces. These marks, understated and deliberate, align with the collection’s ethos: an homage to form and material, unburdened by excess.

Owens’s voice is ever-present. He describes the suitcase as a tribute to the elemental and the eternal: “I wanted the outside finish to recall a bronze from Giacometti or Serra, and I wanted the interior to feel like the touch of a black leather glove.” His vision extends beyond the physical, layering memory and emotion into the object’s very fabric.

The new Original Cabin Bronze commands attention, forcing a reexamination of what it means to carry, to move, to possess. Its patina speaks in textures, rejecting order and expectation. RIMOWA and Rick Owens deliver an object of rebellion.

Paul Andrew Spring 2025

PAUL ANDREW
*Fusing Fashion with Radical Creativity

written SARAH ARENDTS

Titled without fanfare but pulsing with intent, the new Paul Andrew Spring 2025 campaign—a collaboration with an eclectic cohort of contemporary artists—unfolds as a declaration. The campaign lands like a manifesto for the avant-garde, a space where creativity reshapes the narrative of luxury fashion.

This is a campaign of tension and raw edges. Andrew’s collaborators embody modern disruption: Erica Ohmi’s glitch-ridden 3D textures flow into Rei Nadal’s surreal narratives. Sungi Mlengeya’s stark black-and-white portraits pull you into a quiet intensity that feels meditative. Jet Swan’s lens captures moments that resonate—charged and electric.

(c) Paul Andrew

(c) Paul Andrew

The energy is tangible. The collection speaks through footwear that transcends utility to become sculptural artifacts. Paul Andrew’s design carries an understated boldness. Translucent materials fold into shapes that feel as ephemeral as memory, while sharp cuts command attention with visceral impact. These pieces resonate without forcing clarity, allowing the viewer to linger in their intricacies.

Visual artist Jorden Steward’s work bursts with hyper-saturated tableaus of color, while Natasha Stagg’s fragmented storytelling adds depth to the mood. The campaign unfolds as a layered experience between physicality and abstraction.

Sound designer Frederic Sanchez creates sonic compositions that distort the visual narrative, scraping and humming like fractured memories. Luna Conte’s choreographed motion disrupts stillness, infusing movement with defiance.

Andrew’s campaign functions as an orbit of interconnected ideas and moments. The collaboration, with its fractured yet cohesive aesthetic, invites the audience to immerse in its density and discover its core.

Paul Andrew’s Spring 2025 campaign presents an unfiltered vision. The artists, visuals, and sound converge in a charged interplay that transcends interpretation. It is an experience that lingers, shifting something within—even if its shape remains elusive.

(c) Paul Andrew

(c) Paul Andrew

(c) Paul Andrew

campaign credits

creative director PAUL ANDREW

artists ERICA OHMI, JORDEN STEWARD, SIENNA MURDOCH, NATASHA STAGG, SUNGI MLENGEYA, JET SWAN, FREDERIC SANCHEZ, JASA MULLER, JACK LOVATT, @_UNFOLLOWING, REI NADAL, LUNA CONTE

VALENTINO Valentine’s Day 2025

Avant les Débuts with VALENTINO
*A Love Letter Rewritten

written MONICA DE LUNA

Maison Valentino’s Valentine’s Day 2025 is a riot of intimacy and rebellion. Under Alessandro Michele’s audacious creative direction, the ‘Avant les Débuts’ collection fractures traditional romance and pieces it back together into something electrifying.

Michele crafts accessories as conduits for emotion. Valentino Garavani’s signature Rockstud evolves into jagged, elongated forms—a tactile declaration of passion’s complexity. The collection hums with tension: metal edges collide with supple leather, each piece demanding touch while resisting easy understanding. These are objects that engage with desire in its purest form.

MAISON VALENTINO
Valentine´s Day Gifts 2025

The campaign imagery pulses with energy, refusing stasis. Sienna Murdoch’s kinetic work infuses an almost spectral quality—earrings captured mid-motion, belts twisting as if alive. Natasha Stagg’s layered prose threads through the visuals, creating a fragmented narrative that invites curiosity and disorientation.

Color in this collection agitates rather than soothes. Deep carmine flares against muted blush, with threads of gold drawing the viewer into unexpected depths. Michele uses these tones to evoke the sensory aftermath of unforgettable connection, each shade alive with intent.

Sound becomes another layer of storytelling. Frederic Sanchez’s auditory composition infects the campaign, with metallic whispers and creaking leather forming an intimate, voyeuristic atmosphere. These pieces don’t merely exist; they resonate, breathe, and linger.

‘Avant les Débuts’ transcends Valentine’s Day conventions, reimagining love as an experience of power and vulnerability. Alessandro Michele invites us to let go of sentimentality and embrace something sharper and more vital. Maison Valentino’s latest creation provokes, unsettles, and demands to be felt.

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also read
GUCCI’s Cinematic Call to Emotion *Where Light Finds Us

GUCCI Spring 2025

GUCCI’s Cinematic Call to Emotion
* Where Light Finds Us

written AMANDA MORTENSON

GUCCI projects intensity and emotion. Spring 2025’s campaign, “Where Light Finds Us,” seen and directed by Xavier Dolan, pulses with raw tension and vulnerability. The actors Yara Shahidi and George MacKay anchor the scenes as glowing portraits of intimacy, caught in fleeting, luminous moments.

This isn’t a linear story. Instead, light takes on a transformative role, spilling through windows, cutting across walls, and touching brief, unspoken connections. Dolan’s lens captures moments of fleeting beauty, weaving shadows and light into a poetic visual experience.

GUCCI Spring 2025 Campaign
George MacKay

Gucci’s creative director, Sabato De Sarno, introduces a collection that moves fluidly between timelessness and modernity. Silhouettes include relaxed suiting and ethereal dresses that seem to float, creating a collection that refuses categorization. The iconic Bamboo 1947 bag reappears, embodying a sense of enduring elegance and thoughtful design. Every detail—from fabrics to stitching—is imbued with a quiet intensity, ready to resonate deeply.

Color choices feel deliberate, with soft blues and creams balanced by moments of vibrant citron and crimson. This intentional palette injects energy and emotional depth into the collection, offering a dynamic interplay of moods.

The campaign’s imagery thrives on ambiguity. Dolan’s still frames explore emotions through gestures and glances: hands brushing over fabric, light tracing a silhouette, or a gaze that holds untold stories. The camera lingers, urging viewers to delve deeper into its layers of meaning.

“Where Light Finds Us” challenges conventions and embraces an intimate, reflective tone. It invites the audience to sit with its layered beauty and absorb its quiet, human depth. Gucci’s Spring 2025 campaign transcends fashion, presenting a vision of raw emotion and light’s ability to reveal truth.

watch campaign film
GUCCI Spring 2025

campaign credits

GUCCI creative director SABATO DE SARNO
art director RICCARDO ZANOLA
seen + directed XAVIER DOLAN
models YARA SHAHIDI + GEORGE MACKAY
stylist FRANCESCA BURNS
hair JAWARA
makeup AARON DE MEY

GUCCI Spring 2025 Campaign
George MacKay

On x FKA twigs

From Form to Function with On
* The Body Is Art Training Campaign

written AMANDA MORTENSON

On teams up with the visionary FKA twigs to unveil The Body Is Art, Part II, the centerpiece of its Spring/Summer 25 Training Collection, presenting training as an evocative, immersive act of self-expression and artistry.

Under the creative direction of FKA twigs and through Jordan Hemingway’s lens, the campaign pulses with energy inside a raw, industrial London warehouse. Movement emerges as a powerful form of expression, channeling creativity and identity.

On x FKA twigs
The Body Is Art, Part II

On x FKA twigs
The Body Is Art, Part II

With Paralympic athlete Léa Bayekula, IFBB Pro bodybuilder Michelle Mensah, and dancer Nana Yaa, the visuals honor strength and individuality. Each participant embodies the vision of movement as art—a dynamic exploration of purpose and form.

“I’m drawn to bodies shaped by purpose, by life,” twigs reflects. “In The Body Is Art, Part II, strength becomes art. It’s about redefining beauty through function and celebrating what the body can do.” Her words resonate across the collection, which blends technical precision with a minimalist aesthetic to redefine training apparel.

On’s SS25 Training Collection delivers performance-driven designs with a striking edge. The campaign’s highlighted looks — from the streamlined Studio Cut Out Crop and Train Tights Short to the dynamic Train 2-in-1 Crop paired with Train Shorts — are engineered for freedom and resilience. Twigs herself embodies this duality, wearing pieces that flow seamlessly from performance to expression. Completing the aesthetic are On’s signature sneakers, including the versatile Cloudnova X and high-performance Cloud X 4. The wider SS25 line reflects On’s commitment to innovation and inclusivity. From high-intensity staples like the Train-T and Train Shorts to the ultra-soft Studio line tailored for yoga and barre, the collection addresses diverse movement needs while maintaining a sleek, modern look. It’s sportswear that not only adapts to the body but elevates it, making every movement an act of creativity.

watch campaign film
On x FKA twigs Present The Body Is Art, Part II Spring/Summer 2025

campaign credits

creative direction FKA twigs
seen Jordan Hemingway
film Robert Richardson
set design Jabez Bartlett
movement direction Zoï Tatopoulos
styling Georgia Pendlebury
mair Louis Souvestre
make up Tilda Mace

On x FKA twigs
The Body Is Art, Part II

On x FKA twigs
The Body Is Art, Part II

On’s global momentum gains another layer with The Body Is Art, Part II, an expression of its philosophy: movement as a profound force of creativity. Partnering with FKA twigs, the brand shapes training into a multidimensional exploration, one that unites body and soul in dynamics.

PITTI UOMO 107 - 2025

Boys on Fire
*PITTI UOMO 107

written CHIDOZIE OBASI

The winter edition of Pitti Uomo will be held at Florence's Fortezza da Basso from January 14 to 17, 2025. During these days, Fall/Winter 2025 collections from almost 790 brands—of which 45% are international—will showcase the new frontiers of menswear.

Menswear lovers, rejoice! PITTI Uomo is a journey into the world of menswear and its ongoing evolution, a stage for showcasing new ideas, trends, and collaborative projects through an exhibition path divided into five sections (Fantastic Classic, Futuro Maschile, Dynamic Attitude, Superstyling, and I Go Out), and a curated calendar of special events, offering a comprehensive look at the many facets of men’s fashion.

Pitti Uomo

Pitti Uomo

This season will feature two guest designers: Satoshi Kuwata, who has chosen Florence for the first runway show of his brand Setchu, and MM6 Maison Margiela, which has created an exclusive menswear collection for Pitti Uomo. Many other new projects will be presented at the Fortezza, also through special connections with the world of art and photography, from established names to the most innovative research-driven brands, not to mention the lifestyle segment, which is becoming increasingly influential.

This January, Pitti Immagine's winter shows embrace fire as a unifying element to capture the essence and spirit of the upcoming season. FIRE is the theme behind the new ad campaigns for Pitti Uomo, Pitti Bimbo, and Pitti Filati, each uniquely tailored to reflect the character of each event under the creative direction of Angelo Figus, with graphic editing by Alessandro Gori. FIRE will also inspire the design setup at the Fortezza da Basso, curated by Alessandro Moradei.

“It's a recognition of the generative power of this primal element,” says Agostino Poletto, General Director of Pitti Immagine. “Fire brings people together, warming both body and soul, drawing attention and pointing the way. It serves to entertain, amaze, inspire, melt old ideas and habits, and forge new ones—just like fashion does. We'll spark excitement, ignite desires, and focus on challenges and solutions, just as Pitti Uomo always does.”

The Fortezza da Basso, like a grand department store, welcomes Pitti Uomo exhibitors and offers visitors a curated mix of brands and styles that meet market demands. The five sections – Fantastic Classic, Futuro Maschile, Dynamic Attitude, Superstyling, and I Go Out – are confirmed, showcasing the Fall/Winter 2025 collections: from classic to casual, including innovative and outdoor wear. This edition also introduces an exciting new addition: Knees Up Running Space @ Pitti Uomo 107.

Pitti Uomo

Pitti Uomo

The evolution of classic style in its most refined and modern expression. From iconic Made in Italy brands to the pinnacle of international tailoring, this is a journey through the forms and materials of the classic wardrobe, always in touch with the contemporary. The destination: impeccable outfits and formal pieces made to be lived in now, yet crafted to last. A style for today’s gentleman and those of the past, defined by the rhythm of timeless elegance.

Prada Re-Nylon 2025

Prada’s Re-Nylon Odyssey
Threads That Speak of Oceans

written ALBAN E. SMAJLI

Threads are never just threads. In Prada’s hands, they’re remnants of past errors and whispers of future hope. Collaborating once again with National Geographic CreativeWorks, Prada ventures into uncharted territories of storytelling, presenting a series of cinematic vignettes that unravel the origins of their regenerative vision.

Benedict Cumberbatch and Sadie Sink, figures of cultural magnetism, traverse Norway and Mexico in this year’s episodes. Their presence illuminates the heart of the initiative. These are ecosystems of thought, connecting marine preservation, education, and the fashion landscape. Under the lens of Prada’s ongoing SEA BEYOND project, initiated in 2019 with UNESCO’s Intergovernmental Oceanographic Commission, every stitch in the Re-Nylon fabric is a conversation about oceanic literacy and collective futures.

BENEDICT CUMBERBATCH
Lofoten, Norway

(c) PRADA 2025
Re-Nylon Collection

In the Lofoten Archipelago, Arctic winds carry tales of marine life entangled in ghost nets—silent invaders drifting through global currents. Benedict Cumberbatch, alongside environmental advocate Valentina Gottlieb and local expert Carl Höjman, traces these remnants of plastic to the systems that perpetuate ecological harm. This episode confronts the urgency of protecting marine ecosystems, turning a lens toward the actions shaping their future.

Sadie Sink explores the intricate ecosystems of Mexican waters, revealing their fragility and the ongoing efforts to nurture their survival. Prada’s Re-Nylon initiative engages with local communities to amplify solutions addressing environmental challenges. These films draw attention to the necessity of preservation, weaving together stories of resilience and action.

SEA BEYOND extends beyond the physical, creating a platform of education and engagement. Since 2019, over 35,000 students have explored ocean literacy through innovative tools like VR and outdoor learning, bridging the gap between ecosystems and those poised to inherit them. The initiative’s mission is clear: to counter ignorance with knowledge and inspire active stewardship.

In Venice, the “Kindergarten of the Lagoon” cultivates early connections with fragile marine systems. Children learn directly from the environment, understanding its delicate balance and also their role in its future. Through SEA BEYOND, 1% of Re-Nylon’s proceeds fuel programs that sustain these efforts, transforming products into purposeful action.

watch film PRADA RE-NYLON ON ARCTIC TIDES

(c) PRADA 2025
Re-Nylon Collection

Re-Nylon challenges the industry’s entanglement with unsustainable practices. Prada’s approach, showcased through National Geographic’s visual narratives, provokes thought and sparks dialogue. These episodes confront and explore the transformative potential of fashion as a medium for ecological advocacy. With every thread crafted from ocean waste, Re-Nylon embodies a deliberate step toward a conscientious future where aesthetic value aligns with environmental intent. Prada’s vision creates a roadmap for luxury redefined—where responsibility shapes identity.

HEIGS Fall/Winter 2024 *Campaign

HEIGS Fall/Winter 2024 Campaign
*A Manifesto in Craft

written Sarah Arendts

The Alpine air holds secrets, and HEIGS knows how to listen. Their Fall/Winter 2024 campaign, “CODE SWISS,” takes its cues from the Aletsch Arena, a raw expanse of ice and earth. It’s a grounding force for the brand’s aesthetic—clean, intentional, and rooted.

Founded in 2021 by Johanna van der Drift and Daan van Luijn, HEIGS operates at the intersection of design and craft. Each piece emerges from 153 steps of haute maroquinerie, performed by a single artisan in France. The process unfolds with an attention to detail that reveals itself in every curve of leather and every precisely stitched seam.

HEIGS FW24 Campaign
(c) shot by Yuma Greco

The collection’s defining features include interchangeable linings, crafted from materials like antique Toile de Jouy or upcycled ballet fabrics. The use of full-grain “Safari” calfskin ensures that the bags mature over time, taking on a tactile richness that invites interaction. This season’s silhouettes, from “En Suisse” to “Petit Suisse,” reflect a commitment to simplicity without losing depth. For the “CODE SWISS” campaign, HEIGS chose the Aletsch Arena as its setting—a site where nature’s power and precision coexist. The location mirrors the ethos behind the designs, offering a visual narrative that feels timeless yet forward-thinking.

2025 marks a significant evolution for the brand as HEIGS prepares to launch its first outerwear collection. These pieces are being designed with the same philosophy that informs their handbags: deliberate, versatile, and crafted to leave a lasting impression.

HEIGS’ work resonates because it prioritizes material integrity and process over fleeting trends. The designs speak a language of restraint, where every element has purpose and intention. With a focus on expanding their global presence, HEIGS creates collections that connect to specific places while maintaining universal appeal.

“CODE SWISS” captures HEIGS’ essence—precision honed in the Alps and a craft philosophy that’s anything but ordinary. Each piece pulses with intent, stripping design back to its raw, tactile core. Beyond function, there’s a pull, a resonance that feels permanent, grounding, like the whisper of the mountains it’s born from.

Frank Gehry x Louis Vuitton *Art Basel 2024

Floating Vision with Louis Vuitton
Frank Gehry’s Architectural Dream at Art Basel

written Monica de Luna

Grand Palais, Art Basel Paris 2024—Louis Vuitton enters the scene with a bold vision that fuses fashion, art, and architecture into something entirely new.

Frank Gehry’s latest creation hovers above the space like an otherworldly presence, pushing past the expected and inviting us into a surreal, experimental universe. This is an awakening—a dynamic collision of creative forces that demands attention.

Perched on the Balcon d'Honneur, Gehry’s creations take command, embodying a raw force of nature. A colossal white fish hovers above the staircase, ghostly and alive with energy, fusing strength and fragility in a way that reflects Gehry’s signature approach.

The sculpture speaks to his relentless exploration of boundaries, where aerodynamics and chaotic elegance seamlessly converge, shifting our perception of space, function, and beauty into a realm that feels untouchable.

At the core of the exhibition is Louis Vuitton’s audacious vision, a bold move that embraces Gehry’s boundary-pushing creativity. Since 1854, Vuitton has thrived on fearless experimentation, and here they let Gehry fully unleash his architectural prowess.

His designs for the Capucines Mini Blossom and MM Concrete Pockets radiate with the same energy as his monumental structures. These bags transcend fashion, merging leather, glass, and metal into sculptural forms that carry the essence of Gehry’s architectural DNA.

Capucines BB Twisted Tower
seen (c) Philippe Lacombe

Capucines Mini Blossom
seen (c) Philippe Lacombe

Gehry’s Twisted Box is the exhibit’s undeniable centerpiece. The trunk, a Louis Vuitton icon, undergoes a radical transformation. Every corner, every curve defies logic, as if the object itself has been stretched, fractured, and reassembled with an electrifying tension. Yet somehow, amidst the chaos, there’s a harmonious balance—an unexpected unity within the deconstruction.

This tension is the essence of Gehry’s work with Louis Vuitton. His bags transcend function, embodying the spirit of his most legendary structures. The BB Analog pulls directly from the IAC Building in New York, while the MM Floating Fish bag draws inspiration from Gehry’s signature scales, intricately embedded into leather. His architectural language seamlessly flows into the world of high fashion, turning each piece into a wearable masterpiece. In this exhibition traditional craftsmanship meets experimental design, immersing viewers and wearers in a powerful experience.

Architectural sketch
(c) Frank Gehry

seen (c) Yong Joon Choi

Frank Gehry’s work with Louis Vuitton reshapes the concept of luxury itself. At Art Basel Paris 2024, the vision is unapologetically avant-garde and unsettling. Louis Vuitton and Gehry challenge conventions, leaving us curious for what follows.

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(c) Louis Vuitton & Frank Gehry for Art Basel 2024

CLARINS - Double Serum

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CLARINS Double Serum
*No Matter the Age

written Amanda Mortenson

CLARINS just flipped the script on skincare with the launch of their latest icon-in-the-making: the Double Serum.

Packed with a potent mix of 22 hardcore plant extracts, each one a natural powerhouse, it’s here to shake up your routine. The beauty world is buzzing for a reason. This serum is a full-spectrum reset, hydrating, rejuvenating, and fortifying your skin at any age.

CLARINS
Double Serum

At the core of CLARINS' new Double Serum is a next-level dual-phase formula. It brings together water- and oil-soluble ingredients, syncing effortlessly with your skin for full-on absorption. Turmeric extract—famed for its anti-inflammatory and antioxidant kick—joins the mix, blending nature and high-tech innovation in a way that feels effortless.

What´s the payoff? Firmer, smoother, and seriously radiant skin. Dehydration, dullness, fine lines? The Double Serum zeroes in on all of it without pushing the tired narrative that aging is something to "fix." It's skin, but upgraded.

CLARINS isn’t chasing the idea of turning back time or selling illusions of youth. Double Serum amplifies the skin you have right now, nourishing it with deep hydration, refining texture, and delivering a radiant glow, no matter your age.
Double Serum has quickly become a universal essential. In a landscape often divided by age, CLARINS has created something that flows seamlessly through all stages of life. It’s designed for those who want their skin to thrive, whether you're embracing early lines or a well-worn complexion. It leverages epigenetics to enhance the skin's natural processes, stimulating the five vital functions—hydration, nutrition, oxygenation, protection, and regeneration. This advanced approach supports long-term skin health and radiance.

CLARINS Double Serum is skin vitality, redefined. The old “anti-aging” noise is gone, replaced by a focus on health, glow, and revival. It taps into a cultural wave that sees aging as natural, something to own, not resist.

CLARINS is a quiet vibe, letting you keep your skin feeling alive without the pressure. Instant results, long-term love. Simple.

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lemilestudios

NYFW *Spring/Summer 2025 Shao New York

.new collection
Shao New York: For the Rebel in a Suit
*NYFW Spring/Summer 2025

written Malcolm Thomas

Shao New York's sophomore collection is a cut above.

Shao New York designer, Shao Yang is loosening up the seams of tradition. In fact, nothing about her calculated ascension in fashion is traditional at all, except for her clothing, sort of. (More on that later).

Having wrapped her second show (her first made headlines on the roof of Anna Delvey’s apartment), it’s clear that the emerging label is more than just hype. She proved that Wednesday evening, as she closed out the Spring/Summer 2025 season of New York Fashion Week with a show that her publicist, Kelly Cutrone, proudly coined over a microphone before it began, “from rooftop to runway.”    

The actual title is Class of 98: Rebellion Remastered. The program was printed on thick stock paper, and it felt and read like a cleverly written manifesto rather than show notes. However, Yang’s point of view is clearly laser focused. Yang described the collection as an antidote to the Instagram nostalgia social media is currently trapped in and more as a tribute to old-school teen angst before we spent more time curating our brand image on our phones than spending it at the park or driving around town with our friends. A simpler time, one could argue.

What’s not up for debate—Shao New York’s mastery of tailoring. She also owns another business, The Tailory, which designs bespoke suiting aimed at the LGBTQIA+ community, probably one if not the first of its kind. The thirty-five look collection—rooted in leather, denim, and cashmere, also has some really impressive trompe l’oeil shirting because as Yao states in the program, “let’s face it, the ’90s were all about illusion”. Of course, there was a lot of statement suiting, too. Call it a redux of the boss bitch energy archetype Donna Karan created in the 80s but bejeweled.

While inspired by the youth culture of the '90s, these were the kind of clothes that make you want to grow up fast. The kind of clothes a young Carrie Bradshaw might wear on a night out with Big, perhaps, as he rolls down the window of his town car, takes one last look at her and says, “Abso-fucking-lutely.”

also read Private Policy at Work *NYFW Spring/Summer 2025

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(c) SHAO New York seen by Randy Brooke, NYFW 2025 - Spring/Summer 2025

NYFW *Spring/Summer 2025 Private Policy

.new collection
Private Policy at Work
*NYFW Spring/Summer 2025

written Malcolm Thomas

This season Private Policy tries to tackle AI and corporate oppression with a pop culture twist.

Everyone knows Theodore Shapiro’s now infamous compositions from the fashion classic, The Devil Wears Prada and can’t help but feel a certain wide-eyed excitement when they hear it. That’s probably precisely why it was playing over the speakers at The Altman Building before the Private Policy show on Wednesday, and certainly one of the reasons for the collection’s title, The Devil Is Here.

It was also one of many inspirations for the brand’s most recent collection. Iconic easter eggs like the famous Miranda Priestly line, “Everybody wants to be us,” was printed across a polo, and another line, “Florals, for spring?” inspired the brand’s signature checker prints to be updated with, you guessed it, florals.

However, the Private Policy designers, Haoran Li and Siying Qu’s sole intention was not to take us on a trip down memory lane, but to try to tackle a daunting conversation, one that has caused widespread fear in the heart of many creatives, AI. Where is it going? How will it impact us? Whether that question was answered was debatable, but it segued into another fear, going to the office.

The show opened with two employees clocking in, the daily rhythm most of us are slaves to and have dreaded even more post-pandemic, complete with disembodied ringing phones, computer clacking, Mac desktops, and even cubicles where the two performers pretended to type away as models burst through the seemingly corporate drudgery, key fobs dangled from pockets with empty plastic ID sleeves, work shirts were styled with combo jersey shorts and mini-skirts and even glittering hot pants made an appearance at the office. For context, this was a fashion office.

According to the program, the takeaway is this, “Perhaps what today’s generation truly seeks is not a return to the rigid hierarchies of Y2K corporate life, but the unapologetic ambition and dream-big energy of the Y2K era, reimagined for a future that prioritizes creativity and self-expression over outdated notions of obedience and submission.”

Then suddenly the performers promptly strutted down and off the runway. I guess it’s time to clock out.

also read Shao New York: For the Rebel in Suit *NYFW Spring/Summer 2025

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(c) Private Policy New York seen by Adriana Kaegi / NYFW 2025 - Spring/Summer 2025

MFW - WHITE Milano 2024

WHITE Milano 2024
*A New Chapter in Contemporary Fashion

written Sarah Arendts

As Milan Fashion Week approaches, all eyes are on WHITE Milano, the event that has become a global hub for showcasing cutting-edge women’s prêt-à-porter fashion.

Running from September 19 to 22, WHITE Milano returns with more than 300 brands, pushing the boundaries of style, sustainability, and innovation. Hosted at iconic venues Superstudio Più and BASE Ex-Ansaldo, the event promises a potent mix of established labels and rising stars ready to shape the future of fashion.

WHITE MILANO 2024
MIAORAN STUDIO

WHITE MILANO 2024
THE WHITE RAVEN

The buzz around this year’s WHITE edition is electrifying, thanks to its carefully curated lineup of designers who challenge conventional norms. The show’s emphasis on sustainability and originality sets a new benchmark for contemporary fashion. Alessia Cappello, Milan’s Councilor for Economic Development and Labor Policies, underscores the significance of this moment: "Fashion is Milan’s asset. WHITE continues to be a powerful force in driving forward employment and reputation for the city, with a clear focus on future-forward trends and innovative solutions."

WHITE’s famous "Secret Rooms" are back, spotlighting emerging designers who have been carefully handpicked for their vision and bold approach. This season, talents like YANGKEHAN, MIAORAN, and PROTOTYPE: AM are at the forefront, each transforming traditional craftsmanship into something new and daring.

Secret Rooms Where Emerging Talents Shine

WHITE MILANO 2024
PROTOTYPE: AM

YANGKEHAN blends classic oriental aesthetics with a fresh, contemporary twist, offering intricate handmade garments that radiate feminine power. Meanwhile, MIAORAN’s SS25 collection, "La Tempesta," channels nature’s raw elements through macramé techniques and sustainable practices. From stormy seas to delicate sands, MIAORAN’s vision of genderless clothing marks a new frontier in fashion’s fluidity.

Berlin-based PROTOTYPE: AM flips the script on office wear with its "OUT OF OFFICE" collection, playfully subverting corporate dress codes with a palette dominated by olive green and striking silhouettes.

WHITE’s Loft and Basement spaces have long been where boundary-pushing collections find their home. This year is no different. South African designers—like FIKILE SOKHULU and GOOD FRIDAY—bring a global perspective to the Loft, combining craftsmanship with striking feminine elegance. On the other hand, the Basement is reserved for those pushing the limits of avant-garde design. VANDERWILT’s leather sculptures and VUSCICHÈ’s botany-inspired creations are testament to the growing demand for sustainable, circular fashion practices that still feel luxe and tactile.

WHITE MILANO 2024
CAVIA

WHITE MILANO 2024
YID'PHROGMA

WHITE MILANO 2024
YID'PHROGMA

With ExpoWHITE, the boundaries of fashion are extended far beyond Italy. This season, WHITE welcomes emerging designers from South Korea, Latin America, and Armenia. The global scope is undeniable, with designers like MAN.G from Korea and VERDI from Colombia showcasing collections that merge local heritage with global appeal.

In a major first, WHITE also partners with Istituto Marangoni for the debut edition of the “I’M TALENT SHOWROOM,” spotlighting the institute’s most promising alumni. This collaboration highlights WHITE’s commitment to nurturing the next generation of designers, offering a platform for young creatives like Victoria Jenkins of UNHIDDEN and Jun Zhou of PRONOUNCE to connect with international buyers and fashion industry heavyweights.

ExpoWHITE
A Global Stage for Emerging Markets

WHITE is a cultural platform where fashion, music, and business intersect. With a diverse of events, WHITE solidifies its role in shaping industry trends and future outlooks. WHITE Milano 2024 os going to reflect fashion’s evolving landscape, driving sustainability, creativity, and innovation, and influencing the future of the industry.

credit all images
(c) WHITE MIlano, 2024 and Brands

Louis Vuitton Idylle Blossom Collection

New Items
Louis Vuitton Idylle Blossom Collection
*Elegant Rose Gold and Diamond Jewelry

written Sarah Arendts

Louis Vuitton’s Idylle Blossom Collection just dropped five new pieces, and they’re serving more than rose gold and diamonds.

The Monogram Flower is back—pavé diamonds flash across necklaces, rings, and bracelets like a quiet flex, a reminder of the house’s unapologetic legacy. No need for fanfare, just sharp lines and bold energy.

LOUIS VUITTON FINE JEWELRY IDYLLE BLOSSOM
© Billy Kidd

© Lacombe

also read Calvin Klein Fall 2024 Campaign *with Alexander Skarsgård

What´s the new twist? An infinity circle, wrapping around the Monogram Flower like a reminder that nothing ends. It's not really romantic, it's real—connections, cycles, motion. The single ear stud pairs this circle with a round brilliant diamond, subtle but serious. The necklace? A mid-length piece that falls just right, laidback enough for a casual fit, but catches the light when it matters. Adjustable, because rules don’t apply here.

Stack them, layer them, or let one stand on its own—the pieces are here to move with you. The rings bring something fresh, a triple-layered design that gives stacked vibes without the extra effort, while another ring keeps it clean and direct. The Idylle Blossom collection is about movement, about staying ahead without trying too hard. Rose gold is the canvas, diamonds the punctuation. Effortless, but never basic.

© Lacombe

LOUIS VUITTON JEWELRY
IDYLLE BLOSSOM 2024 NOVELTIES

© Lacombe

© Billy Kidd

(c) LOUIS VUITTON, Lacombe and Billy Kidd