Bottega Veneta - A Desert Dreamscape

.new campaign
Bottega Veneta Winter 24
*Alec Soth Shoots Ad Campaign in the Desert Wilds

written Monica de Luna

Bottega Veneta’s Winter 2024 campaign lands in the American West with an impact that feels strange and inevitable. Creative Director Matthieu Blazy teams up with photographer Alec Soth to create a visual dialogue between the desert’s stark beauty and the brand’s vision of luxury.

Captured in Nevada and Utah, locations notorious for UFO sightings, the campaign blends the eerie with the elegant. Models Mariacarla Boscono, Zayna Cisse, Imaan Hammam, and others inhabit the cloths, merging with the barren landscape like they belong there, yet stand out as otherworldly beings.

Blazy’s designs—feather-light skirts and imposing, sculptural coats—create a powerful contrast against the desert’s raw backdrop. They are protective, almost armor-like, yet fluid, interacting with the environment in a way that feels at once familiar and alien.

Alec Soth’s photography leans into this tension, capturing every detail with a clarity that makes the desert’s rough textures feel palpable. The intertwined craftsmanship of Bottega Veneta’s signature intrecciato accessories echoes the twisted resilience of desert flora. These elements—hardy yet intricate—ground the campaign in a tactile reality, even as it flirts with the supernatural.

Rahim Fortune’s accompanying film amplifies the campaign’s mood of quiet anticipation. Sweeping shots of the desert give way to closeups of models moving through the landscape with a sense of purpose, as though on the brink of a revelation. The soundtrack by Le Motel adds to the suspense, mixing ambient sounds of crackling fire and wind with an electronic hum that feels like a signal from beyond. The film creates a sense of impending discovery, of something hidden just out of sight.

Thew new Fall 2024 ad campaign is a stark reminder of Bottega Veneta’s refusal to conform to digital noise. Blazy and Soth have crafted a narrative that commands attention, drawing the viewer into a world where the line between reality and the unknown blurs. It’s a visual exploration of craft, design, and environment, where each element enhances the other. The visuals unfold in the endless expanse of the desert, challenging you to see beyond the horizon.

Hair
Duffy

Makeup
Dame Pat McGrath

Casting Director
Anita Bitton

Music
Le Motel

Bottega Veneta Creative Director
Matthieu Blazy

Photographer
Alec Soth

Film Director
Rahim Fortune

Location
Utah and Nevada

all content (c) Bottega Veneta 2024

Talents + Models
Mariacarla Boscono, Zayna Cisse, Luke Clod, Walid Fiher, Imaan Hammam, Liz Kennedy, Hoyong Kim, Hejia Li, Mamuor Majeng, Rolf Schrader, Hedi Ben Tekaya & Penelope Ternes

Marni Fall 2024 Ad Campaign

.new campaign
Marni Fall 2024 Vol. 1 Ad Campaign
seen by Colin Dodgson

written Amanda Mortenson

Marni’s Fall 2024 Ad Campaign, seen through the raw and unfiltered eye of Colin Dodgson, rips away the gloss to reveal a gritty, urban narrative that pulses with life. The first volume ditches the sanitized perfection of high fashion, plunging straight into the city's core, where every crack and crease tells a story.

Dodgson’s lens frames a series of intimate portraits that strip back the layers, exposing the beauty found in the imperfect, the unpolished, and the unapologetically real.

Framed by the decaying beauty of industrial landscapes, models Chiara Pino, Jessica Bagnall, Ghali, and Ileana embody a raw, eclectic style that feels both instinctive and intentional. The rusted scaffolding and crumbling walls become part of the narrative, reflecting the textured layers and warm neutral tones of Marni’s Fall 2024 collection. Here, the environment and clothing meld into a seamless dialogue of urban resilience.

Marni’s Fall 2024 collection rides the edge of contrast, where grunge-fueled rebellion collides head-on with sharp, tailored sophistication. Oversized knits collide with sharp blazers, while distressed trousers find unexpected harmony with polished leather shoes. This dynamic interplay of styles pulses at the core of the campaign, capturing the chaotic yet undeniably stylish essence of modern urban life—where messiness and complexity are embraced as hallmarks of true style.

A striking element is the hand-painted logo, a red cursive scrawl that’s both intimate and deliberately imperfect.

This touch, much like the campaign itself, shuns the overly polished in favor of raw authenticity, injecting a layer of depth and individuality into every frame.
Dodgson’s lens captures a cinematic world where the characters feel vividly real. These models are the living, breathing essence of Marni—dreamers, rebels, and artists who walk the line between society’s edges with quiet defiance.

Marni’s Fall 2024 campaign makes imperfection its signature. It’s a daring tribute to the raw, the unfiltered, and the unapologetically real. Marni proves that true style transcends fabric—it's about the stories woven into every thread.

all images (c) Marni, 2024

creative direction Francesco Risso
art director Sergio Cattivelli
seen Colin Dodgson
styled Carlos Nazario
talents Chiara Pino + Jessica Bagnall + Ghali + Ileana

Calvin Klein - CK One Essence

*New Campaign
Calvin Klein
CK One Essence

written Amanda Mortenson

Calvin Klein's summer 2024 Ad Campaign, "CK One Essence," is a hypnotic exploration of modern sensuality and timeless allure.

With visionary direction by Ben Keren and the evocative eye of Alasdair McLellan, the new campaign reshapes the CK One legacy, making a fierce declaration for the new era. Alasdair McLellan’s photographic brilliance dazzles as he assembles an eclectic ensemble featuring Abby Champion, Blesnya Minher, Cheikh Dia, Finley Prentice, Kit Butler, Mathilda Gvarliani, Noor Mutsaers, Troy Untalan, and Yenni Schwan. Each model pulses with the campaign's core mantra: intensity for all.

creative direction BEN KEREN
seen ALASDAIR MCLELLAN
styled CAMILLA NICKERSON
casting direction MARK FOLTZ

In a nostalgic nod to the revolutionary 1994 CK One launch, the campaign embraces the minimalist aesthetic that cemented its place as a cultural icon. McLellan, however, breathes new life into this iteration, imbuing it with heightened intimacy and vibrancy. The iconic black-and-white palette remains, but the compositions are tighter, gazes more piercing, and movements more fluid, mirroring a deeper connection to the fragrance's intensified essence.

The genius choice of New Order’s "Blue Monday" as the soundtrack ties the campaign to a musical legacy that spans generations. Thanks to this!
Its pulsating beats and haunting vocals provide the perfect backdrop to the dynamic visuals, amplifying the campaign's sense of urgency and passion.

The models, adorned in Calvin Klein's iconic minimalist threads, move and interact in a choreography that blurs the boundaries between dance and intimacy. Each frame exudes raw emotion and effortless cool, illustrating a world where gender fluidity and personal expression are celebrated.

models
ABBY CHAMPION + BLESNYA MINGER + CHEIKH DIA + FINLEY PRENTICE + KIT BUTLER + MATHILDA GVARLIANI + NOOR MUTSAERS + TROY UNTALAN + YENNI SCHWAN

watch campaign film

The brilliance of this campaign lies in its deft balance of staying true to the original CK One ethos while pushing the envelope to reflect contemporary sensibilities. The fragrance, with its increased concentration, promises a deeper sensory experience, much like the campaign's visuals. It’s a symphony of scent and sight, resonating with the intensity and clarity of modern identity.

"CK One Essence" transcends being just a fragrance campaign, it speaks to a generation that cherishes authenticity, inclusivity, and the power of personal connection. With Ben Keren's creative direction and Alasdair McLellan's sharp eye, Calvin Klein has woven a narrative that is timeless and urgently relevant.

Trends may fade, but the CK One Essence campaign exemplifies the lasting impact of reimagining iconic moments with a minimalist approach. Calvin Klein's latest campaign underscores the brand's commitment to enduring style, demonstrating that true essence and a refined vision have a profound effect beyond fleeting trends.

(c) Calvin Klein seen by Alasdair McLellan

Ferragamo in Florence 2024 Campaign

.new campaign
Ferragamo in Florence
2024 Ad Campaign by Juergen Teller

written Adriana Lang

Ferragamo’s Fall 2024 campaign "Ferragamo in Florence," presents a blend of historical and contemporary elements, orchestrated by Creative Director Ferdinando Verderi and seen by Juergen Teller.

The new campaign situates Ferragamo’s designs within the rich cultural context of Florence, drawing on the city’s iconic art and architecture.

A notable feature of the campaign is the inclusion of Peter Saville, the graphic designer responsible for Ferragamo’s new logo. Photographed at the Galleria Romanelli, Saville stands amidst neo-Hellenistic sculptures, creating a visual dialogue between the historical art forms and the modernity the designer represents. This comparison highlights the ongoing relevance of classical artistry in contemporary fashion and culture.

The campaign also features models Lina Zhang, Raquel Zimmerman, Yasmine Warsame, and Tim Schuhmacher. Each portrait is set against significant Florentine backdrops, from grand architectural structures to intimate gallery spaces.

(c) Ferragamo

(c) Ferragamo
Peter Saville, Galleria Romanelli

These settings enhance the narrative of Florence as a hub of artistic heritage and modern creativity, emphasizing the continuity between past and present.

Verderi’s creative direction focuses on capturing the essence of Florence through the lens of Juergen Teller. The clothing designs reflect Ferragamo’s signature elegance while integrating elements that resonate with Florence’s artistic legacy, honoring its own historical roots.

Teller’s photographic style, known for its candid and raw quality, brings an unfiltered perspective to the campaign. His images capture the natural beauty of the models and the settings, avoiding excessive stylization.

(c) Ferragamo
Yasmine Warsame, Piazza S.ta Trinita

(c) Ferragamo
Lina Zhang, Caffè Rivoire

(c) Ferragamo
Galleria Romanelli

McQueen AW24 Campaign by Seán McGirr

.new campaign
McQueen AW24
Urban Primal by Seán McGirr

written Alban E. Smajli

McQueen's Autum/Winter 2024 new ad campaign unleashes an untamed narrative, celebrating the visceral essence of East London's youth.

Under the new creative direction of Seán McGirr, the collection embodies raw energy and eclecticism, pulling no punches in its representation of the city's primal and poetic heartbeat.

“McQueen is a London-born brand and has always represented an idea of London that I’m deeply attached to. It has a very visceral kind of energy, driven by the eclectic cast of characters you see here. I want to bring that energy to life with the rigour and raw feeling that makes the city’s air hum, leaning deep into its tensions — something that feels poetic and primal; powerful and real. Something that comes from people. I want to bring light to that.”

— Seán McGirr, London, 10th July 2024
Creative Director at McQueen

McQueen AW24 Ad Campaign

creative direction SEÀN McGIRR
art direction CHRISTOPHER SIMMONDS
seen GLEN LOUCHFORD
styled MARIE CHAIX

(c) McQueen

(c) McQueen

Shot by Glen Luchford and styled by Marie Chaix, the campaign is a fierce tribute to London's renegade spirit. Each frame captures the raw essence of East London's urban nomads, the diverse souls navigating concrete jungles and sprawling streets in search of primal pleasures. McGirr's vision ignites with raw textures, twisted silhouettes, and taut designs that pulse with power and authenticity.

From the shattered jet-stone embroidery on sleek black wool mohair suits to the tufted denim and oxblood leather, each piece is crafted for those who embrace instinctual living. The hard metal T-bar buckle, a recurring motif, is both functional and symbolic, capturing the duality of restraint and rebellion on London's streets. This detail graces everything from the tightly strapped Sling bag to the trailing tendrils of the Fringe loafer, perfectly balancing swaddling comfort with urban resilience.

The tactile allure of the collection is unmistakable. McGirr's use of rich materials like natural shearling, honey shearling seams, and black leather studded bomber jackets offer a sensuous pleasure that clashes beautifully with the hardened fragments of city life. It's a wardrobe for the modern urbanite, one who navigates the vagaries of London with a style that is both primal and poetic.

McGirr, a Central Saint Martins alum and former Head of Ready-to-Wear at JW Anderson, injects a fierce new energy into McQueen. His debut collection is a love letter to London, a city throbbing with raw, visceral energy—an ideal canvas for a brand synonymous with subversive strength and untamed power.

watch campaign film
AW 2024

(c) McQueen

(c) McQueen

The new McQueen AW24 collection transcends mere clothing, delving into the essence of character. Featuring an eclectic lineup including Awwal Adeoti, Libby Bennett, and Nyajouk Gatdet, each figure embodies McQueen’s audacious spirit. From the smashed chandelier and bicycle reflector embroidery on a tulle dress to exaggerated padded collars and sleek fedoras, every look narrates a tale of urban grit and raw glamour.

McQueen’s Autumn/Winter 2024 campaign is a potent reminder that true style is born from the streets, from the eclectic souls who wear their individuality like armor. With Seán McGirr at the helm, McQueen’s legacy of fierce, unapologetic fashion not only endures but evolves.

Lucca *Tuscany’s Tasteful Tradition

Fashion Weekend
LUCCA 2024
Tuscany’s Tasteful Tradition

written Chidozie Obasi

Tuscany is a treasure-trove of ancient culture: from art to craftsmanship, it beholds a quiet potency that has developed through centuries of history.

Lucca Fashion Weekend is one such example: the format created a dynamic encounter between art and the city's historic spaces, tracing new and innovative exploratory paths with the aim of enhancing the local territory and artisanal know-how.

Bottega Bernard

LUCCA Fashion Weekend 2024
Bottega Bernard

Craft tradition and new contemporary visions were the lanes that carried the event along, becoming crossroads and meeting points between generations. A two-day program full of appointments saw a calendar of high artistic and cultural value: installations, talks, exhibitions and presentations were hosted in the most prestigious historical locations.

Three pillars added a firm structure to the event, united by innovation and sustainability: firstly, LFW End was container of presentations for young independent brands, ateliers and local and national craft realities, and talks with independent magazines; LFW Exp, was intended for exhibitions and installations spread among the city’s streets, art and urban fabric in privileged conversation; Lastly, LFW Off promoted initiatives and events by the commercial activities, along the main shopping streets will animate the city streets with presentations and extraordinary openings.

Among the things worthy of note in the first section was: Sotterranea, an exhibition project that saw the city's basement hosting independent brands and prestigious craft realities.

Among the independent brands, once could have found: Damiano Marini, Invaerso, Leight Studio, Maison Lamoureux, Maria Patrizia Marra for accessories; Saman Loira and Aza Lea for clothing. Rovi Lucca, with the Herbarium collection, was the protagonist of an elegant and sophisticated installation in the setting of the Botanical Garden; Bottega Bernard with the UNMUTE collection created a conceptual and contemporary catwalk in the basement of the Baluardo San Regolo.

Rovi Lucca

LUCCA Fashion Weekend 2024
L'Eight Studio

Saman Loira

The Loggiato Pretorio was the stage for a three-day masterclass curated by Le vanità Profumerie and Armani Beauty. More weaving with the exhibition at the Palazzo Mansi National Museum of the ancient rustic weaving workshop Maria Niemack, who is credited with recovering and enhancing the ancient technique of rustic weaving. On display were ancient nineteenth and twentieth-century looms and tools recovered from the area along with a sampler of the various types of fabrics, trimmings and balloons made with these tools.

credit all images
(c) Lucca 2024 and brands

DIOR Autumn-Winter 2024-2025 Haute Couture Show celebrating Faith Ringgold

.new collection
Threads of Freedom
DIOR AW24-25 Homage to Faith Ringgold

written Monica de Luna

Dior’s Autumn-Winter 2024-2025 Haute Couture Show emerges from the fusion of art and fashion, a poignant tribute to the late Faith Ringgold. Her prolific legacy of activism and creativity continues to inspire. Under Maria Grazia Chiuri’s visionary guidance, Dior’s Creative Director, the collection celebrates Ringgold’s indomitable spirit, seamlessly blending Haute Couture with powerful narratives of female empowerment and artistic rebellion.

Faith Ringgold, born in 1930 in Harlem, New York, passed away in April 2024, leaving behind a legacy that spanned over seven decades. Her multifaceted career as a painter, sculptor, performance artist, writer, and educator was marked by a relentless pursuit of social justice. Ringgold’s work, deeply rooted in African American identity and gender equality, found a resonant echo in Chiuri’s latest collection for Dior.

Read why!

“You can’t sit around and wait for somebody to say who you are. You need to write it and paint it and do it.”

— Faith Ringgold

SCENOGRAPHY © ADRIEN DIRAND
© Faith Ringgold @acagalleries
© Chanakya School of Craft (12)

SCENOGRAPHY © ADRIEN DIRAND
© Faith Ringgold @acagalleries
© Chanakya School of Craft (3)

The show was a dazzling spectacle, merging the elegance of Haute Couture with the raw energy of Ringgold’s artistic legacy. Chiuri’s audacious use of jersey—a material traditionally shunned by couture—defied conventions and redefined luxury. Metallic hues of gold, silver, and white jersey cascaded over models, with ultra-light bustiers sculpting their silhouettes, creating a symphony of classical aesthetics and modern innovation.

The scenography with installations showcasing some of Ringgold’s most iconic series: Freedom Woman Now and Woman Free Yourself. These political posters, born in the early 1970s, were potent reminders of Ringgold’s enduring feminist and activist spirit. Freedom Woman Now, with its interlocking triangles and bold declarations, remains a clarion call for gender equality—a message as powerful today as it was over fifty years ago.

Chiuri’s collection also paid homage to the classical peplum, reimagining this historically significant garment within the context of contemporary women’s political freedom. The intricate draping and pleating of the pieces echoed the fluidity of movement, nodding to athletes from antiquity to the present day who have continually pushed boundaries and shattered barriers.

One standout feature of the show was the reinterpretation of Ringgold’s Windows of the Wedding #1: Woman, a series that celebrated the collaboration between Ringgold and her mother, Madame Willi Posey. Banners inspired by this work highlighted the symbiotic relationship between art and fashion, weaving together personal and collective histories. The thangkas, traditionally used in Tibetan art, were transformed into vibrant backdrops, underscoring the collection’s rich thematic depth. Simply fabulous!

also read DIOR HC SS 2024 Collection Review

The collaboration with the Chanakya ateliers and the Chanakya School of Craft brought Ringgold’s Civic Center L.A. Subway Commission mosaics to life, reimagined as stunning embroideries. These life-sized recreations adorned the runway, blurring the lines between art and Haute Couture, celebrating the unifying power of creativity ahead of the 2024 Paris Olympic and Paralympic Games.

Red, Christian Dior’s “color of life,” pulsed through the collection, infusing it with vitality and defiance. A bathrobe embellished with mosaic mirrors stood out, transforming a mundane item into a statement of artistic rebellion. This fusion of couture and sportswear, classicism and rebellion, showcased Chiuri’s knack for crafting a narrative that is reflective and visionary. Chiuri’s homage encapsulated Ringgold’s legacy, underscoring Haute Couture’s power to challenge perceptions and inspire change.

As Ringgold herself said,

“The most important thing, to me, in life is inspiration. I want to inspire others and I want to be inspired.”

all content
(c) DIOR HC AW24-25

WHITE Show Milano *Redefining Summer Fashion Standards

Milano Fashion Week
WHITE Show Milano
New Summer Fashion Manifesto

written Sarah Arendts

As June's swelter descended on Milan, the WHITE Show completely reimagined the summer fashion game at this year’s Milan Fashion Week.

Throwing typical resort clichés out the window, the event rolled out a dizzying array of ensembles perfect for everything from city adventures to sunset beach lounging.

WHITE Milano 2024
June Edition

This year’s WHITE Show emerged as a beacon of high summer fashion, transcending the usual sandy clichés of sun hats and swimwear. The collections brought versatility to the forefront, perfect for bustling city streets and tranquil beach escapes alike. This broadened vision of summer wear, reflective of a burgeoning synergy between fashion and the growing tourism sector, underscored the season’s evolving narratives.

Guided by Massimiliano Bizzi, the Founder of WHITE, the event navigated a challenging global market with audacity. Bizzi's boldness in launching this new event at such a critical time paid off, reflecting in his confident declaration,

“Launching a new event at this time is undoubtedly a bold move, but it has rewarded us greatly.”

Massimiliano Bizzi, the Founder of WHITE

A standout feature of WHITE was its role as a nexus for emerging markets. Here, underrepresented brands found a vibrant stage to display their creative prowess, enriching the global fashion dialogue and introducing fresh designs and perspectives that have often been sidelined.

The fair’s carefully curated selections boasted unique materials, meticulous craftsmanship, and rich cultural narratives, weaving a rich tapestry of fashion as much about identity as aesthetics. Highlighting this narrative was the “Aurora” collection by Agua by Agua Bendita, a tribute to Colombian artisanship with its exquisite, heritage-rich designs.

The international appeal of the event was palpable, attracting top-tier buyers from luxury strongholds in the Middle East to retail giants in Japan, such as Takashimaya and BayCrew’s, spotlighting WHITE’s critical role in shaping fashion trends across continents.

The event skillfully married fashion with lifestyle. Evenings at the White Resort garden buzzed with performances and gastronomic experiences, crafting an immersive atmosphere that celebrated the aesthetics and ethos of summer. The Lounge space, for instance, showcased the sporty-luxury hybrids of brands like SUMMER GAMES, which resonated with modern, eclectic tastes.

The latest iteration of the WHITE Show raised the bar for summer fashion and exemplified the dynamic evolution of fashion events to meet new consumer demands and market shifts. By interlacing creativity, market insight, and cultural diversity, WHITE has sewn a vibrant new narrative into the global fashion fabric, heralding a promising future for its diverse audience.

credit all images
(c) WHITE MIlano June 2024

LOUIS VUITTON *Spring-Summer 2025 by Pharrell Williams

.new collection
Louis Vuitton SS25 Men´s Collection
Pharrell's Cosmic Symphony

written Amanda Mortenson

Pharrell Williams just set Paris ablaze with Louis Vuitton's Spring-Summer 2025 Men’s Collection.

On the rooftop of La Maison de l’UNESCO, with panoramic views of Paris and a never-ending soundtrack—"Triumphus Cosmos"—vibrating through the air, it felt like stepping into a futuristic musical. The beats of Clipse, John Legend, and Adekunle Gold synced perfectly with a diverse cast of models showcasing a kaleidoscope of global culture.

Pharrell’s vision zooms out to a cosmic level, capturing humanity in all its nuanced glory. This SS25 Men´s collection is a solar reflection of our shared essence, with a palette inspired by skin tones from every corner of the globe. From a distance, the looks might seem monochromatic, but get closer, and you’ll see the intricate craftsmanship, like the complexities of human skin, unfold.
La Maison de l’UNESCO, a symbol of global unity and peace, was the perfect stage for this narrative. Here, the LVERS community—those who embody Louis Vuitton's ethos of discernment, craftsmanship, and an insatiable thirst for travel—gathered. The energy was electric, a melting pot of cultures and ideas, the essence of the Louis Vuitton Studio Prêt-à-Porter Homme.

The show kicked off with a cinematic bang. Air Afrique’s prelude film, set within the UNESCO building, imagined future diplomats as children, absorbing lessons on unity from Simon Njami. This piece wasn’t just a film; it was a statement on intergenerational responsibility and the power of cultural fusion. Air Afrique’s artistic fingerprints were all over the collection, infusing it with Afro-diasporic patterns and graphics that bridged continents and eras.

Fashion-wise, Pharrell played with archetypes of travel. Think tailored jackets and bombers inspired by pilots, double-breasted coats for the suave diplomat, and technical sportswear for the modern explorer. Tracksuits and workwear were refined to perfection, catering to the jet-setter who values both comfort and style.

also read LOUIS VUITTON Cruise 2025 Collection Review

Embroideries, buttons, and fabrics—each element was a detailed marvel. Patterns and Monograms took on skin-like textures, blending seamlessly with materials that mimicked animal hides, adding layers of tactile intrigue.

Accessories were actually focal points. Bijou-encrusted buttons, pearl-lined belt chains, and intricately embroidered details turned every item into a piece of art. The Soft Leather Goods line redefined classics like the Alma and Neverfull, crafting them in luxurious, supple leather with historic Monogram embellishments. These bags, along with the artisanal trunks, screamed luxury and functionality.

Footwear was just as dynamic, with LV Agent boots featuring square toes and thick soles, LV Bowling shoes in elegant nappa leather, and LV Rider cowboy boots in exotic patches. Sunglasses channeled aviation vibes, while accessories like aviator caps and jewelled brooches added a dandy flair.

Pharrell’s debut fragrance, LVERS, was the olfactory cherry on top. Created with Jacques Cavallier Belletrud, it bottled the essence of sunlight with notes of galbanum, cedarwood, sandalwood, ginger, and bergamot—capturing love, vitality, and the spirit of adventure.

watch the show LOUIS VUITTON Spring/Summer 2025 Men´s Collection by Pharell Williams

Pharrell Williams again crafted an experience—a contemporary musical where fashion, music, and global diversity played in perfect harmony. Louis Vuitton's Spring-Summer 2025 Men’s Collection show was a mind-blowing fusion of our shared journey, meticulously crafted and bursting with passion.

all content
(c) Louis Vuitton Men´s Collection Spring/Summer 2025

FLANDERS DC 2024 *Quaint and the Quotidian

FLANDERS DC 2024
Antwerp's Fashion Legacy at Royal Academy

written Dennis Cappabianca

While the fashion world struggles with the constant search for new creative directors to boost sales and create increasingly commercial and sellable collections, the opposite happens in Antwerp.

Here, the Royal Academy of Fine Arts’ students amuse crowds by playing with shapes and volumes, transforming garments into true works of art. The commitment, artistry, and creativity of the students, together with the fashion show's scenography and choreography, made it once again an unforgettable experience for every guest.

GUILLAUME GOSSEN

RODRIQUEZ RODRIQUEZ

TIM WIRTH

Each year, Antwerp hosts its customary show of the Royal Academy of Fine Arts, undoubtedly one of the most prestigious on the global stage. Expectations run very high as many creatives have studied and walked through the institute’s halls before reaching the pinnacle of success, like Martin Margiela, Dries Van Noten, Demna Gvasalia, Kris Van Assche, and Glen Martens—just a few of the alumni who started their careers here, confirming and reinforcing the institution's high reputation for excellence and innovation that it has maintained since 1663. All eyes are on the final year students, who have the chance to shine and showcase an entire collection to hundreds of attendees, including international press and a revered jury (also composed of former students like Jezabelle Cormio and Dilara Findikoglu this year). Avant-gardism and a knack for provocation have always characterized Belgian fashion, with many references to the '70s and '90s—decades known for social protests, gender equality, and extreme clothing.

MERT SERBEST

ROHAN KALE STEINMEYERI

YUJEI UEDA

credits for all images
©Catwalkpictures

header look credit
POMMIE DIERICK

The collections presented during the show were a triumph of creativity and sartorial mastery, where each designer brought a distinctive vision to the runway, showcasing a wide range of styles and techniques.

Old Threads, New Wonders *Fashion in Helsinki 2024

Fashion in Helsinki 2024
*Old Threads, New Wonders

written Chidozie Obasi

Something the contemporary luxury market said about the unnecessary pace of change in the industry got Finnish designers thinking about how to shape-shift from their customary minimal take into a more subversive appeal.

“There’s beauty in creating something timeless and seasonless, that you can wear on a wealth of occasions—cashmere, merino wool and cotton are all part of the Scandi equation—but the trick comes with making a dress a favourite piece with an elevated seam,” pondered ALMADA LABEL’s Alexa Dagmar and Linda Juhola. Just like many of their peers, that's where they started for their brand, which looks to elevate timeless classics (cue: knits) into a refreshing slew of smart essentials.

So why, one wonders, is their collection so insistent about a silhouette that was essentially a wear-anywhere knit? There were multi versions with a delicate belt, a satin style with romantic sleeves, and one with an elegant waistline. Granted, we're talking Scandi fashion, so there's a possibility that a knit suit might indeed be a favourite piece. But some of these pieces will have to work at becoming wardrobe staples. The most disconcerting feature was the neutrality of the palette used that was present across the toppers and had little-to-no newness in tonal range.

©Atlas Woo

©Atlas Woo

Fashion In Helsinki 2024
©Atlas Woo

But despite all manner of heaviness, the label has a solid, show-worthy ground that will most definitely work in their favour with retailers. Speaking of solid identities—and all the creative sensibilities this term harmonises—Fashion in Helsinki is one such example: as the chief platform for emerging talents in Finnish fashion, this season it showcased the country’s creativity teamed with the designers’ artistic practice through presentations and talks to local and global consumers.

Organised by Juni Communication, the event featured a collective runway show that comprised revered Scandi designers Sofia Ilmonen, ROLF EKROTH, HEDVIG, Jenny Hytönen and VAIN, together with a runway that championed students from Aalto University for the rise and rise of their remarkable talent. Both runways have had a fresh impact on the Finnish fashion scene, because change is very much at the core of their idea. And that's usually a good thing.

Fashion In Helsinki 2024
NAÌYTOÌS RUNWAY
©Kristian Presnal

©Kristian Presnal

©Kristian Presnal

This season, the runways relied heavily on two distinct visual resources: emotion and abstraction, detaching from the common threads of minimalism and focusing on an avant-garde aestheticism that imbued novelty and took it to the extreme. Unlike the brands we came across in the showroom tour (which had a more commercially-appetible vein, in tandem with current market needs), there was a newever edge that took the Finnish fashion industry by storm. A somewhat relaxed chaos, peculiarly present across the collection of Aalto’s students which have shown a shrewd identity not only in garment construction, but also in their respective ethical function. The myriad of upcycling techniques that were used in these sophomore collections were indeed worthy of note, because of the clever marriage of material and experimentation, which usher a new creative equation that looks to sustainability and functionality.

What’s more, the impressive cultural tapestry of Finland spans across its huge array of references that continue to deliver meticulous ideas from the country’s designers—an impressive symbol of growth that will herald a positive development for their businesses. Their winning ticket? “Not having to shout!” exclaims Finnish designer Sofia Ilmonen. “Because at times, it’s the simple gestures that make for the most compelling craft.”

Louis Vuitton *Cruise 2025 Collection

.new collection
LOUIS VUITTON Cruise 2025 Collection
Gaudí-inspired Catalonia Couture

written Monica de Luna

In a fashion spectacle as audacious as its venue, Louis Vuitton unleashed its Cruise 2025 Collection at Barcelona's iconic Park Güell.

Gaudí's architectural dreamscape set the stage for a collection that was downright revolutionary. This fusion of Gaudí's whimsical designs and Louis Vuitton's trailblazing fashion crafted a sensory feast, striking a deep chord with the audience.

Antoni Gaudí, more than an architect, is an entity that embodies the spirit of Barcelona. His creations are living organisms, continually evolving within the city's vibrant pulse. This idea of perpetual transformation and innovation mirrors Louis Vuitton's ethos perfectly. The 2025 Cruise collection is a tribute to Spain’s rich cultural heritage, blending the Maison's precision with the country's fervent character. It’s tradition morphed into high art, where the clash of dark and light, old and new, melds together in flawless harmony.

Set designer James Chinlund crafted a scenographic masterpiece, with seating arrangements that seamlessly followed the organic contours of Park Güell. The atmosphere was electrified by a dual soundtrack of Gary Numan's "Music for Chameleons" and Malcolm McLaren's "Madame Butterfly," each track encapsulating the collection's eclectic spirit. The juxtaposition of Numan’s synth-heavy beats and McLaren's operatic flair perfectly complemented the visual and emotional journey of the show.

Models glided down the undulating paths of Gaudí’s utopia, draped in garments that echoed the architect's bold use of color and form. Rich, vibrant hues dominated the palette, reflecting Spain’s passionate energy. Intricate patterns and fluid silhouettes paid homage to the traditional Spanish dress, yet were reimagined with a contemporary twist. The collection's standout pieces included flowing dresses adorned with mosaic-like embellishments, reminiscent of Gaudí's own trencadís technique.

Louis Vuitton's creative director Nicolas Ghesquière seamlessly integrated these elements, pushing the boundaries of conventional fashion. The collection was a love letter to the art of travel and discovery, infused with the essence of a land that is both historic and forward-thinking. Each piece told a story, of fashion and of cultural synthesis and artistic exploration.

watch the show

The last model slipped into the winding paths of Park Güell, leaving the audience spellbound. In Gaudí’s fantastical playground, Louis Vuitton’s Cruise 2025 show was a conversation between eras, merging tradition with avant-garde.

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(c) Louis Vuitton Cruise 2025
Looks Pictures: Giovanni Giannoni
Empty Set: Romain Laprade 

Wes Anderson x Montclanc *100 Years of Meisterstück

.new campaign
MONTBLANC x Wes Anderson
Tribute to 100 Years of Meisterstück

written Monica de Luna

When Wes Anderson decides to celebrate the 100th anniversary of Montblanc’s Meisterstück, expect nothing short of a symphony of visual and narrative craftsmanship.

Iconic filmmaker Wes Anderson, known for his meticulous frames filled with pastel hues and symmetrical bliss, has woven a tale around what many consider the crown jewel of luxury writing instruments since its debut in 1924.

Rupert Friend + Maude Apatow

"For 100 years, the Meisterstück has captured millions of stories. [...] That’s why we invited Wes Anderson to put his own unique spin on the world of Montblanc [...] We are excited for the world to rediscover us in a new light."

Vincent Montalescot, Montblanc's CMMO

The setting? A fictional Montblanc headquarters, nestled atop the snowy peaks of Mont Blanc. Here, Anderson's film introduces us to a trio of intriguing characters—portrayed by Rupert Friend, Jason Schwartzman, and Anderson himself—who serve as our whimsical guides through this reimagined temple of craftsmanship.

The campaign is a portal into the culture of writing itself, rekindled in our digitized age. Anderson's distinctive flair for blending the quirky with the quaint transforms this promotional film into a celebration of storytelling, inviting viewers to reconnect with the tactile joy of handwriting.

watch the campaign film by Wes Anderson

Anderson’s narrative mastery turns the Montblanc Meisterstück into a protagonist of its own saga, rich with a century of penning profound stories. This strategic move is revealed through playful dialogue and meticulous set designs that are signatures of Anderson’s style. Each frame is a testament to intentional artistry, making the Meisterstück a gateway to a storied past and a storied present.

Accompanying the film, a series of campaign visuals and shorts feature a diverse cast including Maude Apatow and Waris Ahluwalia, who embody the timeless spirit of the Meisterstück. These visuals accentuate the main narrative and also broaden the scope of Montblanc's homage to the arts, reflecting the brand’s evolution into a purveyor of not just fine writing instruments but a lifestyle of refined creativity.

The campaign cleverly integrates other Montblanc treasures—watches, leather goods—amidst conversations about the pen’s pioneering attributes and the act of writing itself.

Anderson invites us to pause the digital scroll, to pick up a pen, and to remember the pleasure and intimacy of putting pen to paper. It’s a call to cherish the slow, thoughtful strokes of writing in an era rushing through communications.

Waris Ahluwalia

Rupert Friend

credits for images & film
(c) Montblanc / seen by Wes Anderson

NOMOS *Color Revolution

.new collection
NOMOS Glashütte Color Revolution
31 Shades of Time

written Amanda Mortenson

NOMOS Glashütte, synonymous with precision and modern aesthetics, has unveiled its classic Tangente model in an array of 31 different hues, marking a vibrant turn in its design philosophy.

The Tangente 38 Datum – 175 Years Watchmaking Glashütte collection revitalizes the iconic model, which has remained unchanged for over three decades, with vivid color compositions. Each limited edition timepiece, set at 175 units, adheres to the highest chronometer standards.

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NOMOS Glashütte launches 31 vibrant Tangente colors, each uniquely crafted for modern elegance.

Color embodies individuality, the future, and life's vibrancy. Boldly reimagining an iconic design carries risks, yet the Tangente 38 Datum retains its impeccable standards, now enhanced by a spectrum of hues inspired by a deep love for fine watchmaking. This series maintains the renowned quality of the brand and infuses the watch world with personality and joy.

Each piece in this collection carries a distinct name and story, ranging from Ariel's serene blues to Zirkus' bold reds, and from Haifischgrau's sleek grays to Schlossgrün's deep greens. This array ensures that there is a perfect match for every individual, offering a watch that is a timekeeper—and a personal expression.

Emphasizing the accessibility of mechanical watch joy, NOMOS Glashütte has priced these colorful, limited edition timepieces below the standard model.

At the core of each Tangente 38 Datum is the hand-wound DUW 4101 caliber, a testament to in-house engineering, regulated to chronometer standards and featuring the NOMOS Swing System. This caliber is renowned for its integrated date mechanism, which places the date window prominently on the dial, often highlighted with colors that resonate with the watch’s overall aesthetic.

NOMOS Glashütte
Splashes of Style: 31 New Tangente Colors

With this launch, NOMOS Glashütte celebrates 175 years of watchmaking excellence by presenting a watch for each day of the month—31 pieces that do more than measure time; they celebrate it. Each color and watch pays tribute to the legacy and craftsmanship of Glashütte, honoring its rich history while stepping boldly into a future of vibrant diversity.

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(c) NOMOS Glashütte, 2024

NOMOS Glashütte *Club Campus Edition

.new collection
NOMOS Glashütte Club Campus
Timekeepers of Tomorrow

written Monica de Luna

The NOMOS Glashütte Club Campus is a vibrant testament to craftsmanship, inviting watch enthusiasts and newcomers alike into the meticulous world of fine mechanical timepieces. This entry-level model, known for its robustness and straightforward appeal, now dazzles in two dynamic hues: nonstop red and endless blue. A symbol of both courage and calm, the Club Campus is designed to commemorate life's significant milestones, making it an ideal gift for recent graduates and those marking major achievements.

NOMOS Glashütte's latest horological offering doesn't just tell time; it speaks volumes.

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NOMOS Glashütte
Club Campus 38 nonstop red + Club Campus endless blue

The allure of the Club Campus series lies in its bold color palette, coupled with the opportunity for personalization. Each watch's stainless steel back, deliberately left clear, beckons for engravings that add a touch of intimacy to this otherwise universal gift. Opting for a version with a sapphire crystal back further personalizes the experience, allowing for a small, yet meaningful, customized detail.

The series showcases two case sizes, 36 and 38.5 millimeters, ensuring a perfect fit for a diverse array of wrists. Its water resistance up to 10 atm is secured by a screw-down back, embodying the essence of a sporty, yet sophisticated, timepiece. The contemporary vegan velour strap and the playful mix of Roman and Arabic numerals on the dial make the Club Campus stand out. This design choice not only makes a statement but also highlights the watch's unique personality through finely accentuated details.

NOMOS Glashütte's dedication to subtle yet striking contrasts is evident in the color outlines of the hour markers and numerals: light blue against nonstop red and violet against endless blue. The minute numerals break the mold with light blue on nonstop red and mint green on endless blue, while the seconds hand in neon orange injects a lively burst of energy into the design.

At the heart of each Club Campus watch beats the Alpha caliber, a classic NOMOS movement renowned for its high precision. This hand-wound mechanism benefits from the DUW regulation system and embodies the rich heritage of Glashütte's watchmaking tradition with features like tempered blue screws, Glashütte sunburst, and ribbing polishes.

Enhancing Personalization
Sapphire Crystal Back Watches

The Club Campus series from NOMOS Glashütte is a harbinger of personal expression and fine craftsmanship. It invites wearers to make every moment a bold statement of their journey through life's milestones.

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(c) NOMOS Glashütte, 2024

WHITE Milan 2024 *Revolutionizing Fashion

Milano Fashion Week
WHITE Milan 2024
Revolutionizing Fashion

written Monica de Luna

WHITE Milan stands out as a pinnacle of innovation and a gathering point for global fashion enthusiasts.

Running from February 22 to 25, this edition represented a pivotal moment in the event's journey, demonstrating a bold leap in its commitment to sustainability, inclusivity, and aesthetic innovation.

Brand: MIAORAN Studio

WHITE Milano 2024
Brand: PROTOTYPE AM

The introduction of the WHITE Village, a B2C initiative, was a testament to the fair's commitment to embracing a broader audience, attracting over 18,096 visitors. This initiative, alongside the main event, underscored Milan's pivotal role in the fashion industry, drawing in a global crowd of buyers, editors, and fashion professionals.

With its blend of innovation, inclusivity, and sustainability, WHITE Milan is crafting a new narrative for the fashion industry, one that resonates with the sign of the times.

The show's layout itself was a narrative of change, eschewing traditional design for a dynamic interplay of black, pink, and mirrored details that promised an immersive experience. This transformation was not just physical but also symbolic of the event's broader vision to reflect the current zeitgeist, where fashion serves as a mirror to society's shifts and transformations.

Massimiliano Bizzi, President and Founder of WHITE, emphasized the post-pandemic world's demands on the fashion industry. He highlighted the event's role in setting a benchmark for women's fashion in Milan and outlined the ambitious path ahead, marked by innovation and collaboration. The Expo White project and the (Textile)Times initiative are perfect examples, aiming to bridge Milan with emerging markets and support international designers.

The event showcased an impressive brand mix, with around 300 brands presenting their collections. Notably, the Secret Rooms project offered a unique discovery experience, highlighting the creative prowess of designers like PROTOTYPE:AM and YANGKEHAN. YUME YUME, the special guest, captivated the audience with its "The travel of a single drop" collection, blending originality with whimsical details.

Simona Severini, General Manager of WHITE, eloquently stated that this edition perfectly balanced content with its container.

The event's selection process, favoring daring and emotionally charged collections, showcased WHITE's commitment to pushing boundaries and fostering a dialogue between fashion and its audience.

Brand: LaMilanesa

WHITE Milano 2024 Edition
Brand: GOTI

Brand: Kasei Archive

The event's sustainability focus, highlighted through a collaboration with the United Nations Industrial Development Organization, showcased a commitment to addressing global textile waste challenges, reinforcing the event's role as a catalyst for change within the industry. WHITE Milan's latest edition has (again) solidified its status as a key player on the global fashion stage and also as a visionary force, ready to navigate the complexities of the modern world.

credit all images
(c) WHITE MIlano, 2024

Ferragamo Spring-Summer 2024

.new collection
Ferragamo SS 2024
Symphony of Elegance + Empowerment

written Monica de Luna

In the latest revelation from Ferragamo, the Spring-Summer 2024 campaign unfolds as a vivid narrative that celebrates the essence of femininity, merging the tactile sensuality of fashion with the profound narratives of individuality.

Spearheaded by the visionary Maximilian Davis, Ferragamo's newest chapter embarks on an intimate journey into the essence of the Ferragamo woman, vividly brought to life by the ethereal Natalia Vodianova and captured through the lens of Italian artist Vanina Sorrenti.

(c) Ferragamo
SS24 Campaign

Sorrenti, known for her pioneering iconography, focuses on women in their most genuine states, reveling in the comfort of their authenticity. This campaign is no different, as it encapsulates women in environments where they resonate with tranquility and self-assurance. “My heritage, my background and my upbringing has always revolved around the influence and presence of women in my life,” Davis shares, reflecting on the profound impact of feminine influence in his creative journey.
He adds,

“Vanina’s work is about seeing women in their natural surroundings, where they feel most at ease. Her gaze, and their comfort, is very powerful – and I want to make sure that the women who I work with and the women who I dress feel that way, too.”

The collection itself is a testament to the seamless blend of cultural narratives, drawing parallels between the laid-back allure of the Caribbean and the refined simplicity of Italian style. The campaign's backdrop, featuring parquet floors and mid-century furnishings drenched in vibrant hues, sets the stage for this serene yet spirited dialogue.

Accessories in the collection act as vibrant interludes of azure blue — from the Hug bag's embrace to the Fiamma's optic white folds, leading to the spirited hues of a mule. The new cage heel, a nod to Ferragamo's storied archive, manifests Italian modernity with a twist, bridging the past and present with effortless grace. At the heart of this narrative is Natalia Vodianova, embodying Ferragamo's principles through her poised presence and the silent stories her agency in the images tells. Davis emphasizes the importance of empowering the wearer, stating,

“For me, it’s about making sure that the proportions, structure, and silhouettes of a piece are always constructed in a way that empowers their wearer. It should give you the sense of ease that comes naturally from wearing something that you believe works for you.”

(c) Ferragamo
SS24 Campaign

(c) Ferragamo
SS24 Campaign

(c) Ferragamo
SS24 Campaign

Ferragamo´s Spring-Summer 2024 campaign is a manifesto of empowerment and the enduring beauty of the feminine spirit. The brand invites us to witness fashion as a form of personal and collective storytelling, where every piece is a chapter and every silhouette a statement of individual strength and grace.

Calvin Klein Spring 2024 Campaign *Kendall Jenner

.new collection
Calvin Klein Spring 2024 Campaign
with Kendall Jenner

written Monica de Luna

Experience a seamless blend of sophistication and sensuality in Calvin Klein's Spring 2024 womenswear campaign, starring iconic Kendall Jenner.

Captured through the lens of Mert Alas, the campaign is a visual exploration of contemporary elegance and understated allure.

Embodying the essence of effortless chic, Kendall Jenner channels the brand's ethos of modern minimalism. The campaign showcases the Spring womenswear collection in all its refined glory, with Kendall as the epitome of contemporary grace.

(c) Calvin Klein
Directed and seen by Mert Alas
Styled by Emmanuelle Alt

At the forefront of the collection is the Relaxed Trench Coat, a quintessential piece designed to transcend seasons with its soft draping silhouette and fluid fabrication. Complemented by the Structured Stretch Blazer and matching Wide Leg Trousers, the collection offers polished separates that redefine power dressing with a subtle sensuality.

As a nod to functionality and style, the Line Leather Crossbody Bag emerges as an elegant day-to-night essential, crafted from luxurious leather for a touch of understated luxury.

The campaign marks a new chapter for the brand, with Kendall's captivating imagery set to grace Calvin Klein´s social channels and prominent out-of-home placements worldwide.

(c) Calvin Klein

(c) Calvin Klein

Looking ahead, Calvin Klein's Spring 2024 campaign promises to continue its exploration of cultural influence, spotlighting individuals who embody confidence and individuality. It's a celebration of the Calvin Klein lifestyle—a fusion of style and self-expression.

Valentino Garavani *Allknots Bag

.new collection
Valentino Garavani Allknots Bag
Unraveling Elegance

written Monica de Luna

Embodying the essence of meticulous craftsmanship, the Valentino Garavani Allknots bag emerges as a testament to the enduring allure of artisanal beauty.

Crafted entirely by hand, this masterpiece heralds a new chapter in the storied legacy of Maison Valentino, offering a tangible piece of Couture for the everyday.

The art of the knot, a simple yet profound gesture of tying material into itself, transcends its basic form to become a symbol of unity and eternity, meticulously elevated by the hands of skilled artisans. Each knot weaves together a narrative of individuality and artistry, culminating in a bag that's not just an accessory, but a work of art.

(c) VALENTINO
GARAVANI ALLKNOTS BAG

Valentino's homage to the handmade is deeply rooted in the tradition of Couture, seamlessly blending the precious with the practical. The Allknots bag, with its light hues and intricate crocheted rope strings, embodies modernity while respecting its rich heritage. Its design speaks to a broad audience, thanks to the universal language of Italian craftsmanship, making it a versatile addition to any wardrobe, ready to accompany its bearer through the seasons.

Available in two distinctive styles—the original tote and a newly introduced hobo variant—the Allknots bag offers versatility and elegance in equal measure. The tote, perfect for weekend escapades, now shines anew in a hand-crocheted version, its leather strings in natural tones weaving a story of understated elegance and historical depth. Inside, practicality is ensured with a removable leather drawstring pouch and a flat zip pouch for secure storage.

Elevating the collection, the latest hobo style, fresh from the runway, features a lock twist VLogo closure, transforming it from a striking top handle to a functional hobo bag. Its light ivory shade and complex woven leather texture blend simplicity with sophistication, making it a standout piece that complements any look.

(c) VALENTINO
GARAVANI ALLKNOTS BAG

(c) VALENTINO
GARAVANI ALLKNOTS BAG

(c) VALENTINO
GARAVANI ALLKNOTS BAG

The Valentino Garavani Allknots bag celebrates the beauty of handmade craftsmanship, a wearable piece of art that bridges the gap between Couture and daily life. Its appeal lies in its aesthetic beauty and in the story it tells of tradition, innovation, and the timeless elegance of Maison Valentino.

Woolrich Fall/Winter 2024

.new collection
Woolrich Fall/Winter 2024
Embracing Authentic American Tradition

written Sarah Arendts

Woolrich's upcoming Fall/Winter 2024 collection is a masterful ode to American tradition, seamlessly marrying the essence of outdoor functionality with the pulse of urban sophistication. The vision behind the collection is a testament to Woolrich's dedication to crafting transitional garments that elevate the modern wardrobe with refined aesthetics and innovative design.

The color palette for the men's collection introduces an electrifying twist with unexpected shades of red and lime yellow, bringing a vibrant energy to the forefront of outdoor attire. These hues accentuate the collection's technical prowess. The latter being a nod to sustainability with its recycled polyester composition. Key highlights include the Pertex Puffer Jacket and Vest, both epitomes of water-repellent and wind-resistant innovation, insulated with ethically sourced down.

A refreshing light blue marks the debut of the new Ramar Bomber jacket, a dynamic reinterpretation of the Evolution Arctic Parka. With a detachable logo hood, this piece infuses the collection with a youthful vigor. Meanwhile, the iconic orange of the original Arctic Parka is reimagined in heavyweight wool and cotton, manifesting in cozy sweaters, scarves, and the Moleskin Overshirt - a modern take on the Alaskan classic.

(c) Woolrich
F/W 2024

Versatility is woven throughout the collection with military green pieces like the Peached Cotton 3-in-1 Parka. Luxurious earth tones enhance the collection's elegance, as seen in the Luxe Wool Shirt by Vitale Barberis Canonico and the innovative Luxe Storm System Coat, boasting an eco-friendly water-resistant membrane.

A nod to craftsmanship and global influences, the F/W 2024 season introduces a complete look in Japanese denim, showcasing the impeccable Selvedge Chore jacket and trousers.

For women, Woolrich celebrates the timeless appeal of wool, ensuring both durability and versatility for the dynamic pace of contemporary life. The collection features the LP Coat with its elegant houndstooth pattern, the Quilted Wool Parka, and layering essentials like blazers and Buffalo Check shirts in neutral and neon tones. The Shearling Vest and Jacket add layers of warmth and style, complemented by capes, overshirts, and the Mohair Wool Check Turtleneck.

For the colder months, the women's collection dives into high-performance ski-inspired garments, like the Cocoon Parka with internal suspenders and the GTX Jacket, padded with responsibly sourced down.

The collection's versatility extends to the Woolrich Footwear Made in Italy range, developed in collaboration with Vibram to ensure lightweight soles with exceptional grip. These new silhouettes promise unmatched comfort and adaptability, perfect for the urban explorer and outdoor enthusiast alike.

(c) Woolrich
F/W 2024

(c) Woolrich
F/W 2024

(c) Woolrich
F/W 2024

Woolrich's Fall/Winter 2024 collection offers a sophisticated yet functional wardrobe that bridges the gap between outdoor traditions and contemporary style and it embraces the elements with Woolrich's unparalleled craftsmanship and aesthetic finesse.